Tory leader David Cameron is a brave bloke. Well, brave-ish. He has at least ventured where the prime minister dared not go, or perhaps did not think it was worth going - into the den of the Equal Opportunities Commission.
The EOC has been getting bolder in recent times, so his encounter last week was no soft touch, likely to harvest a sweet photo opportunity with the ladies.
Cameron's party is aware that it is in a gender and generation crisis.
Women were the historic spine of the party, they invented its remarkable voting-harvesting machine, and, until modern women's politics began to make their presence felt on the Labour party a couple of decades ago, Tory women could bask in the notion that their party had the edge on macho Labourism.
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