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Nursery fee cut boosts numbers

Provision
The Co-operative Childcare nursery in Kidderminster has reduced its fees in a bid to make places more accessible to the local community.

The nursery cut fees by ten per cent in August after receiving feedback from local parents at open days and stay-and-play sessions that the original costs were too high. A full day rate has been reduced from £42 to £38.

Nursery manager Babita Saroy said, ‘Parents love our nursery, they like the beautiful environment and open rooms and they want to come here, but they just couldn’t afford it. So I had long discussions with my management team and we did some competitive analysis and decided we had to meet the needs of our community.’

‘To be honest this reflects the climate at the moment. There aren’t the jobs available and people aren’t being paid enough to meet nursery fees.’

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