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10 customer care tips: Continuous improvement

By Maureen Smith, ex-CACHE director and now a consultant 1 The need for continuous improvement Customer care needs to remain a top priority. Only by continuously improving your service will customers remain loyal, return to the service when needed and recommend you to others. You will have to provide customers with high quality in the care and education of their children, excellent customer service and value for money.

1 The need for continuous improvement Customer care needs to remain a top priority. Only by continuously improving your service will customers remain loyal, return to the service when needed and recommend you to others. You will have to provide customers with high quality in the care and education of their children, excellent customer service and value for money.

2 Total quality management (TQM) TQM means not being content to meet minimum inspection requirements but to push for ever higher quality, and making this attitude part of the culture of your setting. Make staff aware that they each have two roles: doing their job well, and finding ways of improving what they do. Encourage staff to show initiative.

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