The Government's Sure Start, Extended Schools and Families Unit announced details of the new funding for Bookstart on Tuesday, a year after Chancellor Gordon Brown made known the plans to increase it in his spending review.
Over the next three years, Booktrust, the independent charity that coordinates the Bookstart scheme, will receive 27m to distribute nine million books to children. These will be given out by health visitors in clinics, at children's libraries and in early years settings.
The expansion programme, which will be launched in October 2005, will enable Bookstart to roll out the Bookstart Plus Bag at 18 months and My Bookstart Treasure Box for three-to-four year-olds. So far, these initiatives have only been distributed in Sure Start areas.
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