During a panel debate on how to solve the recruitment and retention crisis, panellists urged the sector to take ownership of the language they use to describe what they do to raise the status of the sector.
Hannah Betteridge, co-author of ‘Let’s Talk About Bias in the Early Years’, said, ‘We describe ourselves as childcare, but we are far more than that. If we think of the development in a child’s brain from 0 to five, if you’re working in early years, you’re taking on the role of educator. It is not just childcare. We need to be clear about how we project that image more widely and lead the charge for others to follow and hold others to account when people don’t use the right terminology about what we do on a day to do basis.’
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