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Bleak outlook for children's TV
By Melanie Defries,
Nursery World,
11 October 2007
The future of 'home-grown' children's television is under threat from a lack of investment and a reliance by broadcasters on imported programmes, according to a report by media regulator Ofcom last week.
In a review of the UK children's television market, Ofcom found that investment in original children's programming by the commercial public service broadcasters - ITV, GMTV, Channel 4 and Five - has halved since 1998, and that the BBC had not planned to continue its current levels of output. Ofcom said a key factor in the decline was the rise in the number of children's television channels, which...
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