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Going public
By Mary Evans,
Nursery World,
27 January 2000
Like it or not, the nursery business is competitive, says Mary Evans , and you must sell your services
Like it or not, the nursery business is competitive, says Mary Evans , and you must sell your services Many nursery owners seem to pride themselves on trading on word of mouth and never advertising, but in the competitive world of childcare today the ability to run a successful PR exercise and market your business effectively is becoming more and more important. Martin Pace, who runs a management and marketing consultancy for childcare companies, says 'There are very few nurseries that...
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