The Pre-School Learning Alliance

The Pre-School Learning Alliance has teamed up with marketing company Bounty to launch a scheme keeping parents up to date and informed about childcare and early years education. The initiative, known as Footsteps, will provide advice and support on matters ranging from how to choose childcare and learning through play activities, to guidelines on nutrition for under-fives. Parents will receive regular mailings and magazines and be able to access an interactive website. They will also be supplied with offers and samples of a variety of services, including leisure activities. Parents can register to join for free at www.bounty.com/footsteps.