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Media watch
Nursery World,
3 May 2007
Obese children are likely to double their consumption after watching food advertisements on television, according to a University of Liverpool study reported in the Financial Times. Psychologists found that after viewing ads for fast food, breakfast cereal and soft drinks, overweight children ate 101 per cent more and normal weight children over-consumed by 84 per cent. Author Dr Jason Halford said, 'It's clear evidence that obese kids do have a heightened sensitivity to food promotion.'
Obese children are likely to double their consumption after watching food advertisements on television, according to a University of Liverpool study reported in the Financial...
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